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The Identity Crisis: When Success No Longer Feels Like You Oct 15, 2024

Success is supposed to feel great, right? You’ve worked hard to get to where you are, maybe you’ve hit a major milestone in your career or achieved the goals you once dreamed of, but here’s the twist: success doesn’t always bring the fulfillment we expect. In fact, it can sometimes lead to an identi...

From Zero-Sum to Synergy: Embracing a Holistic Success Mindset Jun 25, 2024

Take a moment to reflect on the days filled with either/or choices. It often feels like we're choosing between what we want to do and what we should do. For example, the early morning run vs. extra work, family gatherings vs. office deadlines.

These moments echo a zero-sum mindset, where gains in o...

On a mission to end unnecessary suffering on planet earth by evolving human consciousness. Rob has overcome many obstacles, such as abuse, addiction, and cancer. His life was transformed by an experience he calls The Fundamental Identity Shift. He teaches the psychological tools and strategies he discovered himself to help others overcome their limits as well. His coaching technique is unlike anything else you've heard before. His strategies create a universal solution to the human condition.

The Blog

Creator of The Fundamental Shift and Identity Shifting