Experience The Identity Shifting Intensive
This isn’t about acting more confident. It’s about becoming someone who doesn’t need to act.
You’re Not Broken. You’re Patterned.
You’ve done the mindset work.
You’ve had powerful insights.
You might even be helping others shift.
But when it comes to your own life?
This tangible approach to personal transformation has already helped thousands overcome huge barriers and finally get free from limits.
You rise… then sabotage.
- You set boundaries… then collapse them.
- You want to trust… but keep pulling back.
- You keep hitting the same walls—in relationships, leadership, and peace.
- You know you’re capable of more. But something deeper keeps pulling you back.
Here’s what no one tells you:
It’s not your mindset. It’s not your habits. It’s your identity.
What Is Identity (Really)?
IDENTITY IS THE INVISIBLE FILER YOUR NERVOUS SYSTEMS USES TO DECIDE WHAT'S SAFE, WHAT'S POSSIBLE, AND WHO YOU'RE ALLOWED TO BE.
Identity isn’t just how you describe yourself. It’s not “I’m a leader,” “I’m a mom,” or “I’m the fixer.”
It’s made up of deeply held beliefs like:
- “If I shine, I’ll lose connection.”
- “If I slow down, it’ll all fall apart.”
- “No one really shows up for me.”
- “If I’m too much, I’ll be left.”
These beliefs aren’t facts. But your nervous system treats them as truth.
They shape how you interpret the world, how you feel, how you act and what you unconsciously block.
You don’t have an identity. You practice one, every moment, based on what your system learned to believe.
And if that identity hasn’t shifted, your results won’t either. No matter how smart, spiritual, or successful you already are.
You’re Not Stuck Because You’re Broken....
You’re Stuck Because Your Identity Hasn’t Shifted
The Hidden Loop That Keeps You Stuck
There’s a loop—running under the surface—that drives your patterns:
Event → Meaning → Emotion → Behavior → Result → Reinforcement
You’re not responding to life. You’re responding to the meaning your mind assigns to what’s happening.
And that meaning is shaped by old, unconscious beliefs:
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“If I succeed too much, I’ll end up alone.”
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“It’s safer to stay small than risk being seen.”
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“If I stop fixing, I lose my value.”
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“Love requires sacrifice.”
If those meanings don’t shift, everything else is just maintenance.
But when your identity set points change. Your loop rewrites itself.
No more trigger management.
No more white-knuckling through change.
No more bouncing between burnout and breakthrough.
“Repatterning is something that I can physically do. I can write out some new choices, and I can sit for 10 minutes and I can repattern them. And it actually works. Like it’s a real thing that actually affects your subconscious completely .“
- Aubin L

Why Insight Isn’t Enough
You’ve had breakthroughs.
You’ve seen the pattern.
You know what needs to change.
So why didn’t it?
Because your nervous system still believes the old way is safer.
Insight alone can’t override a system wired to protect you through fear, guilt, or over-performance.
That’s why the Identity Shifting Intensive works.
It doesn’t just explain what’s wrong, it rewires safety at the root.
IS IDENTITY SHIFTING RIGHT FOR YOU?
With this coaching, change isn't just a choice, it's a structured path to a new you. Our approach, refined through experience and success, is your gateway to a redefined life.
Have you ever feel caught in a cycle of negative thoughts and restricted by limiting mindsets and behaviors?
"I was feeling stuck in my business, unable to see myself as an entrepreneur, feeling like marketing was scary, unable to make money regularly, feeling unsuccessful, feeling fear to be in the public eye." -Amber H.
Do you struggle with anxiety, anger, depression, shame hopelessness, guilt, a lack of fulfillment, or other emotions?
"I had a lot of depression/anxiety and a sense of hopelessness. I knew that it was my mindset that was contributing, but no matter what I did, I wasn’t able to break through the negative thinking, blaming, etc." - Sarah H.
Are your relationships with yourself and others suffering due to low self worth and feelings of unworthiness?
“Feeling stuck in my marriage. Feeling stuck in my health. Feeling stuck in my career. Feeling low self worth. Feeling like a fraud. Feeling unworthy of all I have. Ready to quit my job and give up.” - Dave H.
The Real Promise of This Work...
You don’t need to perform harder. You don’t need to prove your worth. You don’t need to become someone else.
You need to return to who you would be, without the old lens in the way.
And when you do?
- Boundaries become obvious
- Leadership becomes calm
- Trust becomes natural
- Growth becomes sustainable
- Success becomes safe
You don’t have to act confident. You become the version of you that is.
That’s why our clients go on to:
- Build and scale businesses with ease
- Lead teams without burnout
- Attract aligned, supportive partnerships
- Stop over-giving and start receiving
- Make bold decisions with calm certainty
And it feels… effortless.
Because there’s no longer a war between the life you want and the self that’s been holding it back.
What You’ll Actually Experience
The Identity Shifting Intensive is a 6-week guided transformation where you will:
- Discover the 3–5 core unconscious beliefs quietly shaping your entire life
- Use StoryCasting™ to rewire the emotional charge of your past
- Apply the Repatterning™ Process to shift identity at the subconscious level
- Install a new self-image that feels natural, not aspirational
- Practice the Watcher state—the key to non-reactivity and choice
This is a re-architecture of your inner world. Not surface work. Not mindset fluff.
A foundational upgrade of your identity system.
The Intensive has helped countless individuals...
Change isn’t just a choice, it’s your new reality. We’ve seen individuals transform their self-perception, financial habits, and goal-setting approaches. This journey does more than reshape your existence, it completely redefines it.
This program provided the tools for me to be able to shift in a very dramatic way and find freedom. Freedom from the anxiety, freedom from the depression, and a sense of excitement at just living and being.
- Dori W.
I have a level of peace and contentment that I don't know I've ever had in my life, even as a kid. I’ve spent my whole life searching for this, and found it with Rob. If I had to take out a loan and it’s $50,000 I would say, ‘You know what it sounds crazy, but it’s worth every penny.’
- Jeff W.
I had just a belief in myself that I wasn’t confident enough. I wanted to build a much bigger business and I’d been trying, and trying, and trying, and I just hadn’t got there yet. I felt like something had to change. Either I had to give up or I had to change myself. And thankfully, I chose to change myself.
- Chris Y.
The thing that I felt was literally going to kill me, I got through very early on in the program. I've studied almost everything that we've worked with in the program and what's interesting is, despite all of that, it's integrating for the first time. Your way of teaching has helped it really integrate. I can see the stories.
- Claire D.

Hey there, I'm Rob.
I’m the creator of Identity Shifting, a process born not from theory, but from lived transformation.
My story isn’t about self-help or mindset tricks. It’s about learning how to fundamentally rewrite the unconscious patterns that run our lives.
That learning started with surviving some of life’s hardest edges—abuse, addiction, cancer—and realizing survival wasn’t enough. I wanted to understand what creates identity, what sustains suffering, and most importantly, how to shift both.
Through those years, I began to see the architecture of identity clearly: not as who we are, but as a network of beliefs, meanings, and emotional set points we inherited, practiced, and then called “me.”
I didn’t just study change, I became it.
I went from a temp in a basement to becoming the youngest VP of Technology at a global firm. Not because I learned how to “fake it till I made it,” but because I rewired the limits that told me what I was allowed to become. That shift changed everything—career, relationships, peace of mind.
Eventually, I knew the real calling wasn’t climbing ladders. It was helping others dissolve the patterns keeping them stuck in loops of overthinking, over-giving, self-doubt, and burnout.
Today, I help high achievers, leaders, and seekers uncover the few hidden beliefs silently shaping their entire experience and show them how to shift at the source.
This work isn’t about adding more information. It’s about learning the system that governs identity itself. Seeing how emotional patterns are held in place by meaning. How meaning is shaped by memory. And how memory isn’t fixed. You can rewrite it.
This is how we move from insight to embodiment. From managing triggers to outgrowing them. From survival to genuine, sustainable freedom.
Whether you’re hitting a plateau, unraveling an old identity, or rising into a new one, I’m here to guide that shift. The work is deep, but not heavy. Precise, repeatable, and permanent.
You’re not here to fix yourself. You’re here to become the version of you that no longer needs fixing.
Let’s shift the system so everything else gets easier.
The Curriculum
Each Phase Builds a Permanent Layer of Identity Transformation:
Break Through Your Limits
Uncover the hidden beliefs, emotional set points, and personal narratives silently holding you back—so you can finally see the system that’s been shaping your results.
Repattern Your Mind
Use proven subconscious techniques to shift the core meanings that keep you stuck—and install more empowering, aligned beliefs that actually feel true.
Master Your Emotions
Learn how to meet emotions without being hijacked by them. Build calm, grounded clarity into your baseline so stress, guilt, and fear no longer run the show.
Rewire Habits & Behavior
Reshape automatic reactions at the nervous system level. Make aligned, wise action your new default—without relying on willpower or perfectionism.
Claim Your Future Identity
Step into the version of you who already leads, loves, and lives from clarity. This is where the vision becomes embodied—and sustainable.
Sustain the Shift
Build a self-reinforcing identity system with daily anchors, environmental alignment, and practices that evolve with you as you grow.
The Real Objective: Shift the Few Things That Change Everything
You don’t need more techniques. You need access to the lever that actually moves your life.
The objective of the Identity Shifting Intensive is to uncover and shift the 3–5 deepest subconscious set points that are creating your current results.
These are beliefs you didn’t choose—installed by memory, emotion, and survival wiring:
- “It’s not safe to succeed.”
- “I’m not allowed to rest.”
- “Being visible invites danger.”
- “I can’t trust anyone but myself.”
Inside the Intensive, we go beyond story and surface behavior.
We shift these root-level identity filters—so that trust, peace, and power stop being something you strive for, and start being who you are.
This is inside-out transformation.
Not behavior tweaking. Not emotional regulation.
A reset to your internal operating system, done with elegance, speed, and precision.
It's literally life changing...
“I was really struggling with public speaking. Not just public speaking on stage, speaking in any time of group setting, even with friends, even round the dinner table with family.
Really struggling to find my voice and find out who I was.
That was affecting me both personally and professionally. Just the thought of being caught in a group setting literally I would break out in a sweat, my palms would break out, I would just curl up into a ball.
Physically, mentally, and emotionally I had no clue what to do.
The way you have put the program together, and how you’ve just slowly unlocked my brain for the lack of a better statement, and allowed me to see the possibilities out there.
You can literally change any part of your life if you choose to take action with it.
It's scary to take action, it really is, but once you’re over that, it’s literally life changing. It’s a pivotal moment in my life." - Paul R.

Who This Is For
This is for you if:
- You’re successful on the outside, but internally stuck or exhausted
- You’ve outgrown strategy and want to shift at the root You’re ready to lead from clarity—not performance
- You want to stop analyzing and start embodying
- You want to feel safe in your power, your truth, and your success
This isn’t about learning more. It’s about becoming someone new by removing what you were never meant to carry.
Who This Isn’t For
This work isn’t for you if:
- You want tactics without transformation
- You’re not ready to be seen and guided at the root level
- You’re still hoping the next insight or journal prompt will fix things
This isn’t heavy. But it is deep. It’s designed for those ready to finally end the loop.
The Investment
$4,500 or 3 monthly payments of $1,500
You’ll get every tool, every session, and full support. But more than that, you’ll leave with a new internal reality.
One that no longer doubts, defends, or delays the life you were built to lead.
The Decision Point
Most people don’t change because they believe the future will somehow feel different—
while they continue living from the exact same identity.
That’s why growth stalls.
That’s why sabotage loops.
That’s why peace still feels far away.
The Identity Shifting Intensive is where that cycle ends.
This is your portal to a different version of life.
Not by force.
But by becoming the version of you who naturally lives it.
This Is What It Feels Like to Finally Get Free of the Loop
“I can see that we can make a shift in our core personality, because the personality is a story we're telling ourselves; it's programmed in. We can reprogram it.”
-Stratos L.
“I feel like I have choices now and know that ultimately, I can change anything I want to. I am powerful enough, smart enough, and resilient enough, to make anything happen that I want to make happen.”
-Sarah H.
“The letting go of what is outside my control and accepting what is, has been profound. I have a new positive energy of empowerment living within a relaxed and calm sense of peace.”
-Tim D.
GET INSTANT ACCESS TO
The Identity Shifting Intensive
FREQUENTLY ASKED QUESTIONS
How do I know if this program is right for me?
What if I've tried other programs or coaching without success?
Is the program suitable for me if I'm not experiencing major life challenges?
Can I really expect to see tangible results in just 6 weeks?
What support is available throughout the program?
How much time do I need to commit each week?
After completing the program, what kind of follow-up or ongoing support is available?
Can I really change a lifetime of habitual behavior in just a few weeks or months?
I’m still hesitating for some reason. Is there anything you can say that will make my fear go away?
Here's some more client feedback...

"Everything has changed, just completely changed, really! I feel good about myself. I feel like I matter and I believe that. I was this person for so long and I felt like I couldn't change... I really didn't believe that you could change your identity, but here I am. It's been great!"
- Kosal L

"I immediately knew that one week in, this was going to be a transformational course. I would definitely recommend this to everyone who is open to life transformation and not afraid to look at those areas, but ultimately when you do that it transforms everything in your life. Everything around you changes."
- Justin B

"It's my highest recommendation for anybody, no matter where you are, if you're struggling or if you're already successful. Take the leap of faith, invest in yourself, and do this program with Rob, he's amazing."
- Jan W

"Just this whole idea of usefulness... It’s so amazing. It's so simple, and so true. We can apply to anything basically. And that on its own, I think, has made huge changes for me... I would absolutely recommend this and I have been recommending this. And you don’t have to necessarily be struggling, but if you are, I mean that's the perfect space to start from."
- Katya R

"The fact that I now understand that I control my thoughts and my feelings and my emotions... That trumps everything else, because I’m in charge again. And that has a domino effect to confidence. With more confidence comes more clarity. And it has just been this domino effect after domino effect of feeling like I am living my life and my life isn’t living me."
- Alexandra C

"If you want to grow as a person, as an entrepreneur, as a leader, having this framework of this program, and really having somebody who understands, and who has worked with multiple people like you is really crucial."
- Chris Y
My Guarantee
This is a transformation guarantee.
If you show up fully, attend all three private coaching calls, complete the coursework, and engage with the process, you will experience a fundamental shift in how you see yourself and what's possible.
Not a maybe.
Not “if the timing’s right.”
If you do your part, this works.
You’ve probably heard that “change takes time.”
And while results can unfold gradually…
the moment of real change can happen in an instant.
That’s what I specialize in.
Helping you spot and shift the invisible core limits, the ones holding your identity in place, so the system that keeps you stuck finally breaks open.
In just one conversation, you can see something that changes everything.
From there, the practice, the embodiment, the results—they take form over time. But the shift?
That part can happen faster than you think.
And if you show up to this process?
We will find that shift together.

Quick Personal Note...
Not Sure If This Is the Right Fit?
I get it! Committing to deep work like this isn’t a small decision.
You want to know it’s the right time, the right method, and the right guide.
That’s exactly why I offer a Breakthrough Call, a free 30-minute session designed to help you get clarity.
This isn’t a sales pitch. It’s a real opportunity to:
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Identify one of the core hidden beliefs keeping you stuck
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Experience what it’s like to work with me directly
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Ask questions and feel out whether this work is what you’ve been searching for
In just one conversation, many people walk away with more clarity than they’ve gotten from months of journaling, therapy, or self-analysis.
Because when you name the right problem, the shift has already begun.
So if you’re feeling the pull, but aren’t quite ready to dive in, this is your chance to explore.
Book Your Free Breakthrough Call
Let’s connect, no pressure. Just one honest conversation that might change everything.
Rob :)
P.S. The journey of transformation may unfold over time, but the decision to shift can happen in a single moment. Let’s find that moment together.